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Tech-Powered Sales cover art

Tech-Powered Sales

By: Justin Michael,Tony Hughes
Narrated by: Justin Michael
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Summary

Conventional ways of selling are becoming outdated. Learn what it takes to go from the traditional sales mindset to a tech-enabled sales superhero.

In tough markets and with more people working remotely, creating a quality sales pipeline in traditional ways is more challenging than ever. As sales technologies continue to evolve and advance, developing technical quotient (TQ) is an essential element of sales success.

Record-setting sales expert Justin Michael and bestselling sales leadership author Tony Hughes combine to provide practical guidance on how professional sellers can maximize results with an effective sales tech-stack to increase sales effectiveness for outstanding results.

In Tech-Powered Sales, Michael and Hughes share helpful advice that:

  • Reveal the techniques that enable you to break through with difficult to reach buyers
  • Teach you how sales technologies can be employed for maximum benefit by raising your TQ
  • Enable you to make the jump from being a beginner to a superuser within your sales team
  • Show you how to thrive in the fourth industrial revolution to leverage technology rather than be at risk of being replaced by it

Tech-Powered Sales delivers evidence-based strategies salespeople can use to create more opportunities than ever before. If you want to learn how to maximize your abilities to develop new business, this is the book for you!

©2021 Tony Hughes (P)2021 Thomas Nelson

What listeners say about Tech-Powered Sales

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Awful narration

There is probably a lot of good stuff in this book but I won't find out from this audible version. Unfortunately the narration is so bad I turned it off part way through the first chapter. It sounds like it's being read by a reading bot. It is just monotone and has no understanding of punctuation. If its not a robot then the guy needs to get a professional to read his books in future.

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Thought provoking and actionable

There was some much quality information in this book that it was a shame I wasn't sat at a table whilst listening so I could scribble all the ideas and platforms referenced.

This has now become a cornerstone of my reps reading library so they can position themselves as the human middleware orchestrating the whole stack

Great ideas, thank you for putting it all together!

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A glimpse of the future...

Loved it. Ground breaking, eye opening, and essential for modern professional salespeople. This is an insightful and knowledgeable take on the evolution of Sales that no business owner, sales director, or professional salesperson can afford to miss.

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Adoption of tech to adapt to new sales process & e

Great read as it explores and informs the future of sales and the adaptability of new trends and adoption of relevant technology in the process.

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  • EK
  • 04-07-21

See how tech can level up your prospecting game

This book is full of actionable insights and tips for SDRs/AEs. I really like how Justin and Tony share real-life examples to explain how different technologies can help salespeople be more effective. Whether you're using a simple email automation tool or a complex sales engagement platform, this book will give you new ideas on how your tech stack can level up your prospecting game. One tip for listeners: set the narration speed to +1.2x

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  • Shawn Sease
  • 26-08-21

The time is now!

Justin has brilliantly articulated where we've been, how we got here, and where we're going in sales.

No matter where you are on the sales experience continuum, from thinking about starting a new career in sales to the 30 years outside sales veteran preparing to adapt and tackle a remote inside sales role, this book will help you aim your focus at becoming a top performer.

I suspect that this book will continue to become a brand new book over and over. As you grow and become more experienced, the book will reveal new tactics and strategies unavailable to you at your previous experience level.

I genuinely appreciate that Justin continually points you back to "Your talent." That you are the unique variable in the otherwise automated, high speed, machine learning, and A.I. driven sales world.

Your talent combined with sales automation and A.I. is the winning combination to be a top performer and creator of your value.

Embrace, learn, and execute on the mindset and ideas within Tech Powered Sales, and you'll never need a resume.

--- Sales Leasers and Recruiters will always have a home for you.

You'll always be in demand!

With your success in mind,
Shawn

#5bynoon

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  • James F Duffy
  • 19-07-21

Justin Michael and Tony Hughes hit a Homerun!

Let me make a baseball analogy to describe the impact of Tech Powered Sales.

In baseball there are no hitters that have a greater batting average than Ted Williams. Ted hit .406 one year and had a .344 career average. Not only did he have the highest batting average but he also had more walks making his on base percentage better than any human on the planet. That means he only swung at strikes.

How does that relate to sales??? I would say Justin Michaels is the best strategic prospectors on the planet. He has a lot of at bats and his batting average is great because he is laser focused on the ideal customer. (He only swings at strikes) He brings his wisdom to this groundbreaking book

What Justin and Tony have done in this book is to accelerate the process of prospecting and automated those best practices into a tech stack that creates a multiplier effect (8X) greater using the combination of technology and a highly competent person such as Justin to help create real pipeline that is 8X greater.

Essentially what Tony and Justin have done is to iterate the processes initiated by Aaron Ross and further Iterated by Jeb Blount to create a 8X greater output both in the quality and quantity of an SDR productivity model. Just imagine a top SDR that drives $1,000,00 dollars in revenue today now can drive their revenue to $8,000,000 in pipeline annually. The age of technology has arrived and the combination of human intelligence wrapped around enabling technology will leave the pioneers of sales like Jeb Blount and Aaron Ross aside for the next generation of prospecting professionals that will adopt the program outlined in Tech-Powered Sales!

One more analogy: Think of being in a (baseball) batting cage and the machine only feeds you ten balls in ten minutes. It takes you five swings to get your groove. You foul off 4 then hit two and miss on the next four. You are back on your heals because the machine is so slow. Your batting average is .200 (the Mendoza line)

Now imagine a Tech powered prospecting machine (Using the batting cage analogy) that provides 8X the number of conversations with precisely the right people with caller assistance built into assist with the talk track. This system will also provide the COMBO process to make certain no sales are left behind! Which prospector will make it? The traditional process or the tech powered process? I think you know the answer.

Tech Powered Sales answers this question of how to bring an SDR's productivity to the bleeding edge. I would highly recommend this book if you are in sales and want to up your game. Only the tech-power assisted Salesperson with survive!

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  • James Bawden
  • 06-07-21

A manifesto for the modern sales world

Required reading for the modern sales pro. An entertaining listen, great quality. Highly recommended for all levels of sales professionals.

1 person found this helpful

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  • Kindle Customer
  • 18-10-22

Great insights into the latest sales stacks!

My first Audible book and loved it! I love tech and now have more insight on how to harness it to improve my performance!

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  • Mark Moore
  • 21-07-22

Great information!

Lots and lots of great information… Listening to it multiple times to try to comprehend it all!

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  • Chris
  • 13-07-22

Buzzword Bombardment

It's hard to tell if this book has any value. The author's overuse and rapid-fire employment of acronyms and $10 words leaves the average listener no possible way of understand his message short turning the read into a Google research project. This work is a data dump rather than an attempt to educated and inform the audience. Arrogant.

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  • Benjamin
  • 13-05-22

absolutely amazing

this book will change the game of sales, prepare to takes notes! There's a overwhelming amount of info!

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  • Anonymous User
  • 07-05-22

Have notebook ready

List after list of all the technologies to try and ways to deploy

An eye opener for sales people to embrace technology and become power users

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  • Carlos Guerrero
  • 26-04-22

so fresh

I've been in been in b2b sales for a little over 10 years. A little late to the game after several art degrees and some non-profit work. This book has provided a fresh approach that I had been missing in my top of funnel game. Anyone who is interested in how tech and AI/ML are disrupting/automating most industries, including sales should listen to this. Also, find Justin on LinkedIn and join his group of salesborgs. See you there!

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  • Nelson Pesce
  • 02-04-22

10% good, 90% useless

Stop mentioning AI all the time.
Infinite list of tools, intead of including a list so laege why dont you recoomend a couple
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