Hi, my name is Matt Wanty. I’m an outbound sales strategist and 3x Founder. You may have seen some of my LinkedIn content that has reached millions of sales people across the globe. Here’s what you should know about this book: Over the last two years, I’ve spoken with almost a thousand salespeople from all over the world in almost every industry.

During these conversations, we would typically share best practices and tactical tips. Over the same time, I’ve worked with over a hundred salespeople, helping them to refine their sales messaging. As you can probably imagine, I’ve learned a lot more about outbound sales along the way.

The total body of interactions became a series of data points for me about what’s working and what’s not in outbound sales. This experience has led me to writing my second book to help sales people crack more accounts and crush quota. It’s filled with everything I know about succeeding with outbound sales in 2020.  

Here's what's inside:

• Outbound sales tactics and tips
• State of outbound sales
• First layer of rejection explained
• Sales messaging workbooks
• Cold email templates
• Video messaging tips
• LinkedIn polls on what's happening in outbound sales
• Cold calling scripts and tips
• Handling tough objections
• Information on decision makers & gatekeepers
• Sales cadence samples
• LinkedIn prospecting best practices
• Direct mail ideas
• And much more!

Opening up doors in the hardest part of sales; if someone tells you different they probably haven't opened up many doors.  

It takes a special person with a great plan to be successful in outbound sales. This book will help you get there.