Showing results by narrator "Claire Suellentrop" in All Categories
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Forget the Funnel
- A Customer-Led Approach for Driving Predictable, Recurring Revenue
- By: Georgiana Laudi, Claire Suellentrop
- Narrated by: Georgiana Laudi, Claire Suellentrop, Adam Clark
- Length: 2 hrs and 21 mins
- Unabridged
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If this sounds familiar, the problem isn’t you or your ideas; it’s that you’re guessing at what resonates with your target customers. In Forget the Funnel, Georgiana Laudi and Claire Suellentrop share the customer-led growth framework they've developed to help companies of all sizes solve their product marketing struggles and hit ambitious targets. This framework helps you get inside your customers’ heads, map and measure your customers’ experience, and uncover which tactics will actually move the needle for your company.
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Basic overview of customer research & JTBD
- By Ravi Shukle on 06-12-23
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Forget the Funnel
- A Customer-Led Approach for Driving Predictable, Recurring Revenue
- Narrated by: Georgiana Laudi, Claire Suellentrop, Adam Clark
- Length: 2 hrs and 21 mins
- Release date: 24-08-23
- Language: English
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Regular price: £6.99 or 1 Credit
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