Showing titles in Small Business

Content marketing doesn’t work - at least not in the way most people do it. Most people make content marketing harder work than it needs to be. This audiobook will show you how to get your content marketing working hard for you, rather than the other way around! To do the work once and reap the rewards again and again (and again!).

Are you struggling to find marketing ideas for your small business? Does your business plan consist of a few scribbles on the back of a napkin? Does the thought of learning “online marketing” scare you? Do you find traditional business books dull, or uninspiring? Have you read business biographies of the poster boys (Richard Branson, Bill Gates, Warren Buffett, Alan Sugar, Elon Musk, Steve Jobs etc), only to feel a sense of overwhelm, and a complete disconnect between what they achieved, and where you are right now?

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.

Author and entrepreneur Mick Spencer offers entrepreneurs an inspiring new road map to success - one that runs against nearly everything you've ever been taught about business. In this book, Spencer presents a solid case that analysis paralysis and endless "preparation" won't get you anywhere - you have to take that leap and do what you really want to do. He challenges you to get outside your comfort zone and, although intimidating, his approach forces you to learn "on the go" and focus on what you can do rather than what you can't.

In Lost and Founder Rand Fishkin reveals the mostly awful, sometimes awesome truth about startup culture with the transparency and humour that his hundreds of thousands of blog readers have come to love. Fishkin's hard-won lessons are applicable to any kind of business environment and this audiobook can help solve your problems, and make you feel less alone for having them. 

Set your income to “autopilot mode” with these easy online business ideas. Do you hate living for the weekend? Wish you could just wake up one day and not have to go to a job you hate? Want to know the secret to building businesses that run by themselves 24/7? If you’re looking for a way to make money online so you can finally achieve financial independence, you're not alone.

Grab your front-row seat in the story of a lifetime. Witness how one family escapes the rat race - the world's economic religion - and how you can too. By all appearances, Jeff and Samantha Trotman are living the American dream. But behind the white picket fence, they endure an American nightmare. With little time for each other, a pile of debt, and Ferrari taste on a Ford budget, the ruse of affluence is killing them.

In this inspirational yet hugely practical book, Duncan Bannatyne shows how anyone can assess where they are in their lives and start to do something to improve things by understanding what their strengths are. He then shows how to change your life and set yourself on a more successful path. Finally, he reveals his key tips for how to put together a great pitch that could take you into the Dragons' Den, or even past your bank manager, to get the support you need to make your dreams come true.

How many coaching questions are you using with clients? As a life, business, or career coach, there are moments when you might feel stuck. You have the coaching tools, techniques, and a number of coaching questions but maybe you're dealing with a challenging client. Whether you're a brand new coach or a professional who's been coaching for years, The Ultimate Guide to Coaching Questions will provide you with a quick guide to new coaching models, techniques, strategies and, most importantly 200 coaching questions you can use in a variety of client situations.

Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now. In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them—your Flight Plan.

Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take that passion and make a living doing what you love. In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses.

Small Business for Dummies has been a leading resource for starting and running a small business. Calling upon their more than six decades of combined experience running small businesses, Eric Tyson and Jim Schell once again provide time-tested advice and the latest information on starting and growing a small business.

Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services. In this audiobook, Joe Pulizzi provides a lower-risk, more effective way to create a path to startup success by re-engineering the process that so often leads to failure: You’ll learn how to develop valuable content, build an audience around that content and then create a product for that audience. Content Inc. walks you through the entire process.

Start-Up Nation addresses the trillion dollar question: How is it that Israel - a country of 7.1 million, only 60 years old, surrounded by enemies, in a constant state of war since its founding, with no natural resources - produces more start-up companies than large, peaceful, and stable nations like Japan, China, India, Korea, Canada, and the UK?

With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who's ever dreamed of doing it on their own. Hardcore entrepreneurs, small-business owners, people stuck in day jobs who want to get out, and artists who don't want to starve anymore will all find valuable inspiration and guidance in these pages. It's time to rework work.

This authoritative, focused guide by two of the UK's brightest young entrepreneurs - The Apprentice runner-up, Bianca Miller-Cole and serial entrepreneur, Byron Cole - is a comprehensive toolkit for anyone who wants to make a success of running their own business. Featuring interviews with well-known entrepreneurs, entertainers and industry experts, the book covers every tier of the business development process, from start-up to exit, offering practical, implementable and global advice on the start up process. 

You can turn any warm or cold prospect into a hot prospect, wanting to know all about your business. How? By learning how to effectively introduce your business into a social conversation with an easy, rejection-free sequence of just a few words. Prospects want what you have to offer, but they are afraid of someone selling them. However, prospects love to buy and join. So why not use socially acceptable word sequences that compel any prospect to literally beg you for a presentation?

Before Gary Kusin cofounded GameStop and Laura Mercier Cosmetics and before he became CEO of failing Kinkos, turned it around, and spearheaded its sale to FedEx for $2.4 billion he was a fiercely independent boy from Texarkana, Texas, who refused to accept the status quo. Kusin's curious spirit led him on a career and life journey that was full of unexpected turns, from his days working at his fathers furniture warehouse at eleven years old to the department-store job where he once hid in the basement for a weekend organizing swimwear to meet a deadline.

Brian Carruthers has built one of the largest, most profitable downline teams in all of network marketing in the last decade. His success system helped his team grow to more than 400,000 distributors, including countless stories of lives being changed for the better by the incomes generated. Beyond the surface success of gaining wealth and living the dream lifestyle as an eight-figure income earner, Brian's alignment of personal goals with a greater purpose of helping to change lives has fueled his passion for this profession.

Tommy Mello, the Home Service Millionaire, shares what inspired him and how you can learn from his experiences. He quotes from his favorite successful business gurus and explains what it takes to get to the top. He teaches you his method for training and inspiring employees, teaching accountability, and improving performance for any size business. A lively discussion of what it takes to succeed.