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Summary

Learn the secrets to getting dramatic results on YouTube

Derral Eves has generated over 60 billion views on YouTube and helped twenty-four channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what listeners can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage. 

Full of actionable advice and concrete strategies, this book teaches listeners how to launch a channel, create life-changing content, drive rapid view and subscriber growth, build a brand and increase engagement, improve searchability, and monetize your content and audience.

Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.

©2021 John Wiley & Sons, Inc. (P)2022 Ascent Audio

What listeners say about The YouTube Formula

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The audio book was a lazy publishing attempt.

I would give it 0 stars but the actual book had some actual things YOU CAN DO. This is basically just word for word of the actual book, not edited whatsoever. If you do not own the actual book you can't see the graphs and makes it difficult to access the links.


Memorable mention : Nice touch on having it narrated by Wojack voice. It literally felt like a Wojack video, but instead of crypto it was YouTube.

Too many pointless stories that probably do not fit with most people.

I enjoyed the actual book, but I TOTALLY REGRET getting the audiobook.

And can you stop pushing your products every 5 minutes throughout the book? Damn.

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What a book

Amazing book would defo recommend and read again 1mill soon! Watch me do it guys!

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A bit too good marketing for the author

Lots of good stuff in the book to really turn the channel work into a business. The materials on the website that he quotes multiple times are unfortunately not free, I need to pay to have access to them so it is disappointing, I didn’t buy them. The author positions himself and his work in the most positive light, to me he has been using Mr Beast partnership perhaps to boost the marketing for Mr Beast and himself. Very good book for a hardcore entrepreneurs with the mission to make money through YouTube. I am more casual about that, happy with my full time job. Book was insightful and helpful to me to. Just cringed on those stories with “how amazing I am and how my clients thrive because of me” messaging.

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DISAPPOINTED I have no access to the online material

Really liked listening to this audiobook but am really upset that I cannot access any of the online content and course despite reaching out to the team for support!!

Commenting figures I cannot see and tools I cannot use is very frustrating!

If I ever get access to this I’ll be much happier

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Insightful

Really good book with great tips to follow. I’ll try to implement these strategies and hopefully can grow my channel over time.

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  • Levell B.
  • 03-05-22

This is a Game Changer! Already Results from first few chapters

This book has changed my mindset on how I pursue my goals to grow my YouTube channel. I saw an 80% improvement in views just from starting to incorporate a few video optimization tips within this book.

Combined with engaging my VIP supporters with voting on their top 3 thumbnails I created (3 thumbnail options per video was another tip in this book). My VIP supports picked the thumbnail I was least likely to use for first place. And the views on YouTube soared from their pick.

This book is worth the thousands that other are charging for full courses! So grateful I ran across it on Nick Nimmin’s YT community tab. 🙌🏾

3 people found this helpful

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  • Happy Mom
  • 26-08-22

Very Informative!

This book is packed with lots of tips and ideas to help start and grow a YouTube channel. So grateful I chose this!

2 people found this helpful

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  • Jeff Harper
  • 09-09-22

Every insight but how to make quality content

I'll save you the trouble of downloading this book. Listen to the analytics and not your ego. Adjust your content as necessary. The rest of the book is just the author talking about how great he is.

1 person found this helpful

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  • Darren Taylor
  • 01-09-22

Just Buy It..Listen..Implement!

I definitely recommend this to anyone looking for inspiration and a plan of implementation! You’ll love it!

1 person found this helpful

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  • Gabriel Felipe
  • 18-08-22

A must-have book to start with a YouTube channel!

This book is a complete guide to start (or improve) your channel on YouTube in order to grow and take advantage to the algorithm; no matter the format whether is from the audiobook, physical or digital.

1 person found this helpful

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  • Leon Streete
  • 24-07-22

great information

it truly shows his knowledge depth experience and insight into transforming your YouTube channel. time to implement

1 person found this helpful

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  • Anonymous User
  • 23-07-22

Good

This helped me learn a lot more about YouTube than I thought. It explains the algorithm well

1 person found this helpful

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  • Zach Mitchem
  • 18-07-22

You HAVE to listen to this book!

If you are a YouTube content creator and you are serious about growing on the platform this should be a book you listen to and Relisten to every single month! Derral is the man!

1 person found this helpful

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  • Austin
  • 17-07-22

Eye Opener

I had a general idea of how YT worked amd I've acquired 218 subscribers on my own, but this book enlightened me to the details (necessary to know about) behind the generalization of YT most of us know. I've also been able to apply everything in this book to other things in my life other than YT such as goal setting, analysis on everything, other platforms, etc. I highly recommend this book to anyone who wants to deeper understand YT and wants to grow.

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  • Larry Peacock
  • 13-07-22

Struggling entrepreneur finds GOLD!

I tried YouTube newly two years ago but I let it go. Starting again and came across this book, which is pure GOLD!

If you want to do YouTube right, read this book over and over and over and over….

Seriously.

1 person found this helpful