No BS Direct Marketing cover art

No BS Direct Marketing

The Ultimate No-Holds-Barred Kick-Butt Take-No-Prisoners Direct Marketing for Non-Direct Marketing Businesses (No BS Series)

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No BS Direct Marketing

By: Dan S. Kennedy
Narrated by: Mike Lenz
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About this listen

Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan delivers a short list of radically different, little-known, profit-proven direct mail strategies for any business. Strategies are illustrated by case history examples from an elite team of consultants - all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, and more, to use in "ordinary" businesses including retail stores, restaurants, and sales.

©2018 Entrepreneur Press (P)2019 Gildan Media Advertising Marketing Marketing & Sales Business Direct Marketing

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All stars
Most relevant  
Dan Kennedy leads us STRAIGHT to the methods, that are bringing money to the business! Not Likes, Not Video Views, Not Reach, Not Link Clicks! MONEY! HARD COLD CASH IN THE BANK ACCOUNT!
His 10 Commandments are like THE BIBLE for Direct Response Marketing!
To Understand the Book - I needed at least 10-15 times going through it, so I understand and appreciate the information inside of it!
I suggest you re-read it as often as possible, until you know it by heart!
This book will IMPROVE your Marketing skills AND YOUR LIFE - DRAMATICALLY!!!
It's like Wizardry compared to the other Businesses Marketing!!! 🧙🏼‍♀️🧙🏼‍♀️🧙🏼‍♀️

The Fastest Way to the Money

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first time I've been listening to Dan Kennedy, really like his work and find it really simple and straightforward to go through so definitely will be applying the principles I've learnt

really good book about direct response copywriting

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Very informative. I'm new to marketing so was insightful. Although it did refer to actual diagrams in the book an accompanying PDF would have been nice.

Informative

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this book truely changed my philosophy of marketing. direct response and copywriting were the best things ive learnt so far which have directly correlated to the amount of money I have made

Best Marketing Book ive ever read

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There is no doubt Dan Kennedy is a brilliant marketer. And there is valuable information in here that is worth a lot more that the cost of the book. But there is so much upselling at every twist and turn and so much spin on every corner to lead you to another purchase that it makes it very very hard work to stick with it. A lot of the content is the same content in other Dan Kennedy books. I'd happily pay more for a shorter to the point version.

Hard WORK

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