Sales & Selling

Hi, I’m Wes Bush, founder of ProductLed and author of the bestseller Product-Led Growth: How to Build a Product That Sells Itself. In my new book, The Product-Led Playbook, I reveal the ProductLed System™–a step-by-step process to scale your ARR to millions without a sales team.

Business relationships are still dominated by a narrow perspective—trying to match products to customer needs and making deals. It's a buyer-seller relationship built on a transactional mindset, and it's not how you should be doing business. There's a better way—orchestrating growth—in which suppliers and customers collaborate to build strategies and grow together. Christoph Senn and Mehak Gandhi lay out the Triple Fit Strategy framework, which will help you escape the product-centric mindset and put customers at the heart of your business strategy.

Power Phone Scripts provides word-for-word scripts, phrases, questions, and comebacks that you can use on your very next call. Learn to overcome resistance, get through to the decision maker, and then, once you have him or her on the phone, make an instant connection and earn the right to have a meaningful conversation. You'll be equipped with proven questions, conversation starters, and techniques to learn whether or not they are even right for your product or service, and, if they aren't, who else in their company or another department might be.

Step into the future with The Art of Prompt Engineering: Mastering Intelligent Conversations with ChatGPT for Breakthrough Results! Jordan Ashwood guides you through the art of crafting effective, context-aware prompts that turn ChatGPT into a responsive and insightful conversational partner.

Whether you're a rising sales star eager to make your mark or just starting your career journey, "The Sales Blueprint: What Winners Do Differently" isn't just another sales book—it's your roadmap to mastering success in today's fast-paced world.

Are you a new or aspiring real estate agent in Toronto, looking to establish yourself in one of the most competitive real estate markets in the world? "Building Your Brand as a Real Estate Agent in Toronto: How to Find Clients and Close Deals" by Jack Dhade is the ultimate guide to launching and growing your real estate career in this dynamic city. Packed with actionable strategies, expert insights, and proven techniques, this book will help you stand out, build your client base, and achieve lasting success in the Toronto real estate market.

In this dynamic successor to his acclaimed first book 9 Money Habits Keeping You Poor, entrepreneur and personal finance expert Adam Rose provides clear, actionable steps to kickstart your journey toward financial independence. Packed with practical advice and real-world examples to inspire you, this book serves as your trusted companion on the road to success.

"Affiliate Marketing Masterclass: The Affiliate Marketing Blueprint for Beginners and the Advanced" will help you discover the keys to profitable affiliate marketing. This extensive manual offers step-by-step techniques that are appropriate for all skill levels and is intended to help you progress from beginner to expert. This book offers the strategies, resources, and advice you need to optimize your earning potential, regardless of whether you're just getting started or trying to hone your current abilities.

Explore the revolutionary impact of AI on social media marketing and discover key trends that are shaping the future. From automating content creation and audience engagement to optimizing advertising strategies, this resource provides actionable insights to elevate your marketing game. Understand why integrating AI is crucial for generating income online and learn how businesses and creators are monetizing their social platforms effectively. Discover essential AI tools designed to streamline your marketing efforts, enhance customer engagement, and analyze performance metrics.

Imagine generating passive income, promoting products you believe in, and connecting with like-minded individuals—all with the support of powerful tools and simplified strategies to help you succeed. Whether you're a complete beginner or someone looking to refine your existing skills, this guide provides you with everything you need to succeed in affiliate marketing.

Unlock the secrets to real estate success with "How to Flip Houses: A Comprehensive Guide to Successful Real Estate Investment, Renovation, and Profitable Property Flipping." Whether you're just starting out or looking to sharpen your skills, this book is your ultimate guide to mastering house flipping.

This book is the ultimate guide to successfully transition from sales to sales leadership and have an immediate impact on recruiting, retention, and revenue. 80% of sales leaders are given no training once being promoted into leadership. (Source: Rise Up Consulting LLC.) You will hear actual stories of sales leaders and how they navigated their first sales leadership role, while learning the insider-secrets that have helped sales leaders succeed early and often. Rebecca also shares her stories of being a top 1% sales leader and how to go all-in without burning out.

Businesses need to do more than sell to customers—they need to help them live their best lives. This superior experience is what customers expect and deserve from companies, and it's possible to deliver just that with the framework provided in The Customer Excellence Enterprise: A Playbook for Creating Customers for Life. An enlightening and pragmatic guide, The Customer Excellence Enterprise is for everyone who needs to elevate the customer experience to a fundamental revenue accelerator and value driver.

Life sciences companies deliver the most innovative, life changing products in the world. Period. And yet, when it comes to delivering impactful experiences built around patients and healthcare professionals that leverage omnichannel capabilities to commercialize these therapies, our industry struggles to transform (to put it diplomatically). Why? It's because we never took the time to properly educate ourselves on the basic building blocks of omnichannel capabilities and advanced concepts on customer-driven experiences that address stakeholder needs.

Do you find yourself struggling to find clients, and when you do, do they seem to have endless demands and sky-high expectations? Have you repeatedly tried to build a reliable database of repeat buyers only to come up short? And when you finally find a home they like, there is so much competition that there is a bidding war? If you answered "yes" to any of these questions, you’re not alone. Many real estate agents face the same challenges, unsure of how to get new clients, and when they do, getting them into a home is almost impossible.

After dedicating years of tireless effort and competitive spirit to building a successful business, the daunting task of selling it for the optimal price and terms looms ahead. "Master Your Exit Plan" by Chris Vanderzyden is the guidance you need to navigate through this critical transition. This book, crafted in accessible layman's terms and applicable across various industries, provides a comprehensive roadmap to demystify the complexities of selling your business.

In this book, Sten Morgan breaks down the process that helped him become one of the top 40 advisors in the country under 40 at the age of 30. As an active advisor and a coach to thousands of other advisors, he will share what it takes to reject the average path.

Es reconocido como uno de los agentes de seguros más profesionales de México, y divide su tiempo entre la atención a sus clientes y las conferencias que dicta tanto en nuestro país como en Estados Unidos. ¿Cuál es la clave de su éxito? Como él mismo explica en este audiolibro: Entender que su trabajo no es vender, sino lograr que le compren.

In the world of financial service sales, the most important component in your success is you. Not the process, not the service or product, not the numbers - YOU! People need your services! And often what stands in the way of making the decision is you, the advisor, who is not equipped to lead the conversation that provides what the prospective client needs to make a decision to get your help.

Unlock the secrets to B2B go-to-market success with Kara Smith Brown's transformative book, The Revenue Engine. This is your roadmap to building a powerful revenue engine. Packed with real-world case studies and actionable strategies, this playbook is essential for both seasoned professionals and newcomers. CEOs and leadership teams will gain insights on leveraging data and measuring success through pipeline volume, velocity, and value—empowering informed decisions.