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The common perception of a CIA officer is someone who collects secret intelligence abroad-a spy. However, the critical link between secrets and policy is the intelligence analyst. The CIA Intelligence Analyst brings to light the vital, but often-unseen, work of these officers.

The most important skill for 21st-Century success, in all areas of life, is knowing yourself and others. Going beyond surface-level understanding allows you to know how you work best and what makes you tick. But then how do you communicate your needs to others? It all starts by knowing yourself, right where you are at this moment, what you want and how best to get there. This can be overwhelming and challenging if you try to do all the work without guidance.

Some people are resistant to personality tests because they believe they have a strong enough sense of themselves and want to jump right into the personal development work with gurus such as Tony Robbins and Vishen Lakhiani. But you will see that the personal development journey can be an exciting rollercoaster with many ups and downs. Therefore, it´s important to truly understand who you are and what drives you before taking the next step.

The Start Up Starter Kit is a fast-moving, jargon-free guide to starting and building a company you’re proud of. It will teach you the essential skills you never realized you needed, blended with the right level of fear necessary to keep you from believing your own press releases. This is not an academic guide–these are real world successes and disasters to help you create a successful enterprise.