Send Krystal a Text Message.

Can marketing indeed be ethical and still drive results? Discover how Danielle, a certified StoryBrand guide, has been transforming businesses for over a decade by focusing on genuine, customer-first marketing strategies. Inspired by Donald Miller's "Building a Story Brand," Danielle shares her journey from public relations to becoming an advocate for ethical marketing practices. Her insights on clarity in business communication and maintaining integrity while telling your business's story are indispensable for anyone looking to build a brand that resonates authentically with their audience.

Navigating the maze of modern digital marketing can be overwhelming, but it doesn't have to be. Danielle and I explore the timeless principles of the StoryBrand framework, emphasizing simplicity and effectiveness. From understanding the overwhelming choices of digital marketing tools to focusing on what feels comfortable, like starting small or considering new platforms such as TikTok, the conversation is packed with practical advice. Whether you're a seasoned marketer or just starting, Danielle's approach will help you avoid analysis paralysis and keep your strategies customer-centric.

Harnessing the power of customer reviews could be the game-changer your business needs. Danielle offers actionable strategies for obtaining and leveraging detailed testimonials, from timing and persistence to crafting strategic elevator pitches. Learn to incorporate compelling customer quotes into your podcast episodes to enhance engagement and set clear listener expectations. Get ready to overcome mindset hurdles and create content that truly puts your customer first, guiding them through their struggles and aligning with their seasonal behaviors. This episode is a treasure trove of insights on ethical marketing, customer engagement, and compelling content creation.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Listen on: Apple Podcasts Spotify

Send Krystal a Text Message.

Have you ever felt like marketing your podcast makes you seem pushy or inauthentic? Let's discuss how to overcome these obstacles while boosting your confidence with actionable strategies that don't feel salesy.

In this episode, I share creative tips for marketing your podcast effectively, addressing common challenges, and turning mistakes into valuable learning opportunities. We'll explore the importance of embracing experimentation and the flexibility of content creation while answering community questions to help you grow your audience with tailored advice.

Learn how to enhance your podcast's online presence through savvy cross-platform content marketing. We'll dive into Buzzsprout's latest features for seamless hosting and website creation, reveal why choosing the right brand colors matters, and provide step-by-step guidance on optimizing your content for accessibility. Discover how AI tools like ChatGPT can help you craft a comprehensive brand guide, making your marketing efforts smoother and more aligned with your target audience.

Aim for the top 10% of podcasts with practical strategies to boost your downloads from 30 to 500 per episode. We cover everything from using Kit for automated notifications to creating engaging soundbites and ensuring your interview guests have all the materials they need for easy sharing.

Plus, get inspired by a fun fan mail story about using ChatGPT as a virtual host, and stay motivated to engage with your audience in innovative ways. Don't miss out on these insights to elevate your podcast and enhance your marketing strategy!

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Listen on: Apple Podcasts Spotify

Send Krystal a Text Message.

Ready to supercharge your copywriting skills and maximize your content's impact? Join us for an enlightening conversation with Monica Badu, a seasoned conversion copywriter and marketing guru with over 25,000 hours of experience. Monica takes us through her remarkable journey, from creating SEO content to mastering sales copywriting. Learn how understanding your audience's pain points and focusing on their benefits can drastically improve your engagement and conversions. Monica's hands-on tips and personal anecdotes will inspire you to view writing as a skill that can be honed for impressive results.

Struggling with crafting compelling sales copy or promoting your courses? Monica shares invaluable insights on how to tackle these common challenges. We explore the evolving landscape of course creation using AI, discussing how tools like ChatGPT can help you create authentic, relatable narratives. Discover how to differentiate your offerings in a crowded market and the importance of storytelling in connecting with your audience. Monica's practical advice is designed to help you not just survive but thrive in the competitive world of digital content and course creation.

Data-driven decisions are crucial for successful marketing strategies, and this episode delves into how you can leverage data analysis to refine your efforts. From setting benchmarks based on top-performing content to understanding product-market fit and clear communication, we've got you covered. Monica also emphasizes the power of collecting testimonials and maintaining consistent, meaningful communication with your audience.

Whether you're looking to bounce back from an unsuccessful launch or refine your marketing funnel, this episode provides the actionable insights you need to align your offerings with your target audience effectively. Tune in and transform your copywriting and marketing strategies today!

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Listen on: Apple Podcasts Spotify

Send Krystal a Text Message.

Can turning your passion into profit feel genuine and sustainable? Discover the answer as we share our personal journey of breaking through the discomfort of monetization by embracing the world of digital courses and products. Influenced by the phenomenal Amy Porterfield, we introduce an exclusive episode from her, rich with practical advice and inspiring success stories.

Whether you're just starting out or a seasoned creator struggling with sales, this episode is packed with actionable insights to help you create and market your digital products effectively.

Meet Margarita and Sarah—two incredible women whose lives were transformed by digital courses. Margarita, a former teacher, now has the freedom to visit her family in Italy whenever she wants. Sarah, known for her sourdough bread-making workshops, shifted her focus online and managed to grow her email list from eight to 1,700 people, netting nearly $18,000 from her first-course launch.

Their stories are a testament to the power of authenticity, a service mindset, and consistent effort in achieving personal and financial freedom, no matter how saturated the market may seem.

Ready to take the leap but feeling overwhelmed? Our discussion on the benefits of joining a digital course creation bootcamp is exactly what you need. By highlighting the importance of accountability partners and small group dynamics, we illustrate how past boot campers like Amy Lee went from skepticism to launching a course with 26 students.

Visualizing your future success and addressing common fears, this bootcamp promises to empower you with a supportive community and hands-on guidance, making your digital course dream a reality. Let us guide you on this transformative journey together!

Join us in this year's Course Confident Bootcamp here.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Listen on: Apple Podcasts Spotify

Send Krystal a Text Message.

What if you could turn one piece of content into a treasure trove of engaging material across multiple platforms? On this episode of the Profit Podcast, we promise you'll unlock the secrets to repurposing your podcast content for maximum impact.

Join me as I share my personal journey and tips for creatively reutilizing your content, saving you time and effort while enhancing its quality and reach. Whether you're a novice or a seasoned creator, you'll find actionable advice tailored to various budgets and skill levels.

Have you ever considered consulting an expert to elevate your video content? We explore three practical routes: hiring a video editor, seeking a one-time consultation, and creating instructional videos. Discover how these strategies can significantly boost your content's engagement and quality, and learn why revisiting core topics with a fresh twist keeps your audience hooked.

I'll also share insights on enjoying the creative process and finding inspiration from successful creators outside your niche. If done right, repetition can be your best friend, and we'll show you how.

Don't miss out on practical strategies for transforming lengthy podcast interviews into engaging, bite-sized video clips. Learn how to identify those invaluable "aha moments" that can be repurposed into multiple, shorter videos perfect for YouTube and Instagram.

I'll share personal anecdotes, including a memorable interview with Amy Porterfield, to illustrate how unique soundbites can captivate and grow your audience. Join our vibrant community on Facebook, and stay connected through fan mail and DMs. Remember, every content creator starts somewhere—let's make your start confident and impactful.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Listen on: Apple Podcasts Spotify

Send Krystal a Text Message.

Unlock the secrets to transforming your business mindset with our special guest, Ed, the founding partner of Virtual Support Wizards. In this episode, we tackle the age-old debate of outsourcing versus doing it yourself, presenting compelling arguments for how virtual assistants can revolutionize your productivity and free up precious time for strategic growth. Listen to firsthand accounts and success stories that illustrate the life-changing impact of delegating tasks, and get ready to rethink how you manage your business operations.

Next, we'll walk you through the intricate process of recruiting the perfect virtual assistant, highlighting Ed's shift towards a specialized virtual recruitment model. Understand the critical importance of vetting VAs to ensure they align with your company culture and specific needs. Discover how a simple cold email can blossom into a fruitful business relationship, and learn about the systems and workflows that make the recruitment process smooth and efficient.

Finally, we unpack the different tiers and expertise levels of virtual support available, from basic administrative tasks to expert consulting. Gain insights into our newly announced partnership between Profit Media and Virtual Support Wizards, designed to help business owners offload tasks and focus on growth. Plus, I share valuable advice for new podcasters and content creators, and my aspiration to inspire young individuals in the Philippines. Tune in to understand how outsourcing can be your game-changer.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Listen on: Apple Podcasts Spotify

Send Krystal a Text Message.

Ever wonder if you could transform your humble podcast setup into a professional-grade studio, even if you're just starting out? Join me as we unveil the secrets behind video podcasting, from choosing the proper recording formats to picking essential equipment that perfectly suits your needs.

Special thanks to Joe from Arkansas, whose insightful Fan Mail question about managing video and audio podcasts led to today's episode, which is filled with practical advice and personal anecdotes.

Crafting the perfect recording space can be overwhelming, but it doesn't have to be. I'll guide you through various approaches, from mobile setups to fixed configurations, and share my experiences with must-have gear like USB microphones, audio interfaces, and more. Whether recording in a cozy closet or a dedicated studio, learn why a quiet environment and tools like pop filters and headphones can significantly enhance your podcasting game. Plus, peek at some of my favorite affordable and advanced equipment to ensure your content sounds top-notch.

A common dilemma is deciding whether to keep your content on a single YouTube channel or spread it across multiple platforms. I'll discuss the pros and cons, drawing examples from creators like Pat Flynn and Ramsey Solutions, and share my strategy to simplify management and maximize audience engagement.

Additionally, discover tips on utilizing interactive features to connect with your audience, whether through YouTube comments or direct text questions. This episode promises to equip you with the knowledge and confidence to elevate your video podcasting journey.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Listen on: Apple Podcasts Spotify

Send Krystal a Text Message.

What if you could transform your career and break into the writing industry? Join my chat with Barbara Richter, a seasoned expert in the writing and publishing world who turned her passion for storytelling into a thriving career. Barbara takes us on her journey from being a French teacher to becoming a sought-after ghostwriter, sharing the highs and lows of her path. We delve into her ventures, including the creation of In Ink Ghostwriting and her innovative platform, DIYbooksus, aimed at helping individuals preserve their life stories.

Get ready to learn the art of content creation from a master. In our discussion, Barbara reveals the secrets to covering familiar topics in fresh, engaging ways and the intricacies of interviewing guests with similar backgrounds. We also explore the emotional value of involving family in the editing process and the importance of knowing your strengths and preferences when collaborating on writing projects. Barbara offers practical advice for aspiring authors on organizing content and transcribing audio or video materials into compelling written works.

In the final segment, we explore the transformative impact of AI on the writing process. Barbara and I discussed how tools like ChatGPT can assist with brainstorming and content creation while maintaining a unique voice. We share tips on using AI ethically and effectively, the cognitive benefits of handwriting, and the therapeutic nature of journaling.

Plus, we touch on the importance of writing a book to build brand recognition and showcase expertise, and we share strategies for monetizing podcasts, including insights from Marsha's journey with "Candid Conversations with Marsha." Whether you're a content creator or an aspiring author, this episode is packed with actionable advice and inspiration to elevate your creative journey.

Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

Listen on: Apple Podcasts Spotify