The holidays are coming up and we’re ending the year very strong. Now, we shift our focus for next year and make sure we prepare our business for a better year.

In this episode, I give you a checklist of things to do to ensure that our businesses will do better next year. Get your pen and paper. Prepare to take some notes. Enjoy!

Key takeaways for this episode:

1. Review your expenses for the year.

Make a list of your expenses and examine if there are things that you don’t really need. 

2. Create a budget.

Just because the money is there, it doesn’t mean you need to spend it. Stay on a good path in spending. 

3. Review any template you had set up.

Go through the templates you are using and evaluate if they still apply.

4. Update your website with new 'About You' photos.

Choose recently taken photos of you that are appropriate for your website. 

5. Create a freebie.

Freebies are great to build up your e-mail list. Have really engaging freebies, not just basic ones.

6. Create a list of goals.

Keep your goals short, simple, and realistic, and plan for the specific steps you have to take to accomplish these goals. 

7. Have a content strategy in plan.

Be realistic with your plan and think about your approach to doing your strategies.









Hello! I’m Phoenix.

As a hybrid shooter (photo & video), I quickly learned how brand content is so critical! I continued to create visual content for my brand, and my love for content creation grew. Working with creative entrepreneurs, I identified their consistent struggle with connecting their brand to engaging content.

Let's connect! I love to laugh, brunch, and drink margaritas. Join me on this entrepreneurial journey to be better.

https://phoenixmichele.com

https://www.instagram.com/phoenixmichelephotography/

If you want to see the visuals for this episode, you can watch the Instagram live here:

https://www.instagram.com/tv/CUv_XomJtea/