Television Marketing

Product list
    • A Media Training Crash Course: Get More Publicity, Look & Feel Your Best AND Convert Interviews Into Web Traffic & Sales. Strategies for TV, Print, Radio & Internet Media
    • By: Jess Todtfeld
    • Narrated by: Jess Todtfeld
    • Length: 4 hrs and 38 mins
    • Release date: 26-01-24
    • Language: English
    • Not rated yet
    • The most up to date media training book on the market. The idea of Media is more than just TV, Print, and Radio. Media now includes social media interviews, Skype, Periscope, Facebook Live, Blog interviews. It means Leveraging Traditional and Internet Media. All are important....

    Regular price: £11.99 or 1 Credit

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    • How Reality TV, John Cheever, a Pie Lab, Julia Child, Fantasy Football... Will Help You Create and Execute Breakthrough Ideas
    • By: Grant McCracken
    • Narrated by: Dan John Miller
    • Length: 7 hrs and 5 mins
    • Release date: 15-05-12
    • Language: English
    • 4 out of 5 stars 4 ratings
    • A Culturematic is a little machine for making culture. It’s an ingenuity engine. Once wound up and released, the Culturematic acts as a probe into the often-alien world of contemporary culture....

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    • Understanding the Secrets to Selling from Television's Billion Dollar Man
    • By: Bob Circosta
    • Narrated by: Bob Circosta
    • Series: Nightingale-Conant: Sales Training
    • Length: 3 hrs and 18 mins
    • Release date: 24-05-23
    • Language: English
    • Not rated yet
    • Bob Circosta has packed his decades of experience and knowledge into a book that can and will help you maximize your sales potential and ability to communicate your message—whatever it may be—to anybody, anywhere....

    Regular price: £21.99 or 1 Credit

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    • The Seven Things You Need to Know to Reach Your Customers across TVs, Computers, Tablets, and Mobile Phones
    • By: Natasha Hritzuk, Kelly Jones
    • Narrated by: Barbara Dellenback
    • Length: 7 hrs and 29 mins
    • Release date: 27-07-20
    • Language: English
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    • Simplify your multi-screen marketing by putting consumers at the center of your strategy. The rise of the digital age means that consumers have unprecedented access to information, and they're no longer interested in a "one size fits all screens" experience....

    Regular price: £14.99 or 1 Credit

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    • 高木利弘スペシャルインタビュー
    • By: 高木 利弘, 保田 歩
    • Narrated by: 高木 利弘, 保田 歩
    • Length: 51 mins
    • Release date: 17-08-15
    • Language: Japanese
    • Not rated yet
    • ガラポンTVは、地上デジタル放送8局の番組を1セグで、最大4カ月分( ハードディスク増設時)全番組録画(=全録) し、スマートフォン、タブレット、PCなどでいつでもどこでも見たい番組を視聴できる画期的な録画機。ガラポンTVの特徴や開発経緯、将来展望などについて、ガラポン株式会社代表 取締役の保田歩氏に、元MACLIFE編集長の高木利弘氏がインタビューしました。起業する決断のタイミングや、困難に遭っ

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    • Fast Track to Retail using "As Seen on TV", DIY, Kickstarter and Indiegogo
    • By: Carrie Jeske
    • Narrated by: M.G. Jones
    • Length: 5 hrs and 1 min
    • Release date: 24-07-17
    • Language: English
    • Not rated yet
    • Learn from the horror stories of others. Don't make the mistake of a wildly successful crowdfunding campaign that results in personal financial failure....

    Regular price: £14.99 or 1 Credit

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    • How Marketers Can Reach and Engage Audiences by Connecting Television to the Web, Social Media, and Mobile
    • By: Mike Proulx, Stacey Shepatin
    • Narrated by: William Dufris
    • Length: 7 hrs and 7 mins
    • Release date: 10-07-20
    • Language: English
    • Not rated yet
    • Social TV examines the changing (and complex) television landscape and helps brands navigate its many emerging and exciting marketing and advertising opportunities....

    Regular price: £14.99 or 1 Credit

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    • 週刊東洋経済eビジネス新書No.200
    • By: 週刊東洋経済編集部
    • Narrated by: 岩見 聖次
    • Length: 1 hr and 53 mins
    • Release date: 15-08-18
    • Language: Japanese
    • Not rated yet
    • 新聞・テレビを頼りにするのは50代以上。彼らがリタイア世代となる10年後、伝統的なマスメディアを取り巻く環境は一段と厳しくなっているだろう。新聞は部数減と配達販売店の苦境を克服できるのか。テレビはネットとの融合は可能なのか。テレビ業界最大の有料メディアNHKの受信料問題とは?。本誌ではメディア業界の現状と未来を考える。

      本誌は『週刊東洋経済』2016年11月19日号掲載の24ページ分を電子化したものです。

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    • By: 高木 利弘, 伊藤 裕太
    • Narrated by: 高木 利弘, 伊藤 裕太
    • Length: 42 mins
    • Release date: 17-06-15
    • Language: Japanese
    • Not rated yet
    • このオーディオブックは、元MACLIFE編集長の高木利弘氏の著作「スマートTVと動画ビジネス」をベースに、株式会社フロンティアーズ社長の伊藤裕太氏(元日本ビクター社長)のお二人が、スマートTVと動画ビジネスについて語ったものです。世界的に、特に若い世代を中心に「脱テレビ」化が急速に進展し、動画配信が急成長している。20年以上前のバネバー・ブッシュの「TVは通信の中に取込まれていく」という言葉が、今

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    • By: 高木 利弘, 清水 計宏
    • Narrated by: 高木 利弘, 清水 計宏
    • Length: 1 hr and 11 mins
    • Release date: 17-06-15
    • Language: Japanese
    • Not rated yet
    • このオーディオブックは、元MACLIFE編集長の高木利弘氏と清水メディア戦略研究所の清水計宏氏が、清水氏の著書「TVのIT革命」で提起された内容をもとにお話しをすすめていきます。世界的普及していくインターネットの波は、特に若い世代の「脱テレビ」化を急速に推し進めました。TVはいまその有り様を、大きく変えようとしていて、まさにTVのIT革命とも言うべき様相を呈しています。TVはハードウエアを指すので

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    • How Booming Brands Are Reimagining TV Advertising
    • By: Chuck Hengel
    • Narrated by: Frank Gerard
    • Length: 3 hrs and 37 mins
    • Release date: 17-06-21
    • Language: English
    • Not rated yet
    • Americans are watching more video content than ever, nearly six hours a day on average. A closer look at how audiences are consuming content reveals that video is a broad category including streaming, digital, and linear TV....

    Regular price: £11.99 or 1 Credit

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