On this episode, we welcome back a returning guest who epitomizes resilience, reinvention, and longevity. Alvin Joyner, better known as Xzibit, is a hip-hop icon, actor, producer, entrepreneur, and creator who continues to push boundaries in music and business.

In this inspiring conversation, we catch up on everything Xzibit has been working on, from his highly anticipated album ‘Kingmaker’ to his views on the evolution of hip-hop and his exciting new partnership with Conor McGregor’s Greenback Records. Xzibit also reflects on the lessons of the past two years and shares motivational insights for anyone striving to achieve greatness.

Topics Covered:

• Inspiration Lives in the Creative Process

Xzibit discusses how creativity continues to fuel his passion and drive, even after decades in the industry.

• The Making of ‘Kingmaker’

Insights into Xzibit’s upcoming album and why it’s his most personal and powerful project to date.

• "Play This At My Funeral"

A deep dive into the lead single, its meaning, and the mindset behind its creation.

• ‘Forrest Gump’ & ‘Play This At My Funeral’

How a classic movie inspired a pivotal moment in Xzibit’s music video.

• Working With Ice Cube & ‘Man Down’

Xzibit recalls his first collaboration with Ice Cube and the story behind their track “Break the Mirror.”

• Team Kendrick or Team Drake?

Xzibit weighs in on one of hip-hop’s most talked-about rivalries.

• "Do You Really Drive Like That?"

A hilarious behind-the-scenes story from Xzibit’s early days in Hollywood.

• Conor McGregor & Greenback Records

The story behind Xzibit’s partnership with Conor McGregor’s record label and the vision for *Kingmaker*.

• The Current State of Hip-Hop

Xzibit shares his thoughts on diversity, creativity, and where the genre is headed.

• "Every Choice Comes With An Invoice"

A motivational take on accountability, decision-making, and the cost of success.

• "Get Off Your Ass!"

Xzibit’s no-nonsense advice for staying focused and driven.

• Legacy

Xzibit reflects on his impact, what he hopes to leave behind, and why ‘Kingmaker’ is a key part of his story.

Every week, the RUN GPG Podcast aims to provide inspirational stories from people who made a mark in entrepreneurship, entertainment, personal development, and the real estate industry. It is produced by the GREATER PROPERTY GROUP to help the audience grow and scale their business and their life.

Know more about GREATER PROPERTY GROUP and the RUN GPG Podcast by going to www.rungpg.com or by getting in touch with us here: info@greaterpropertygroup.com.

Contact Xzibit:
Instagram: instagram.com/xzibit
Website: xzibit.com
Youtube: youtube.com/@xzibit

Contact David Morrell:
TikTok: tiktok.com/@morrellionaire
Instagram: instagram.com/thegreaterdavid/
Twitter: twitter.com/fearofdavid

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