• Paul Green's 5 min Monday Motivation

  • By: Paul Green
  • Podcast

Paul Green's 5 min Monday Motivation

By: Paul Green
Listen for free

  • Summary

  • Make listening to this part of your weekly routine. Five minutes filled with news and growth tips for members of Paul Green's MSP Marketing Edge.
    © 2024
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Economics Leadership Marketing
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Episodes
  • Sales trojan horses build relationships with leads

    Sales trojan horses build relationships with leads
    Nov 25 2024
    You know what a trojan horse is, but did you know you can use them in sales? They are part of what's known as front end/back end marketing. This is where you sell a lead a small one off purchase, in order to build a relationship with them, and go on to sell them a managed services contract.

    Let's explore how to do that in less than 5 minutes - and I have some specific ideas you can easily implement.
    Paul's 5 min Monday Motivation for 25th November 2024
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    5 mins
  • Use pre-suasion to set context in marketing

    Use pre-suasion to set context in marketing
    Nov 18 2024
    Pre-suasion is the process of setting context to your MSP's marketing, also known as framing. Put another way, it's how to get people sympathetic to your message before they experience it.

    That would be very useful, right? And especially when you are trying to improve their cyber security. Let's explore how to do that in less than 5 minutes.
    Paul's 5 min Monday Motivation for 18th November 2024
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    4 mins
  • The real purpose of life

    The real purpose of life
    Nov 11 2024
    I made a short guest appearance on national radio here in the UK last week, when the host on a speech station was talking about whether or not politicians without children are better leaders than those who have them.

    I'm a sole parent of Samm, my 14-year-old. And I truly believe that being a fully involved parent makes you a BETTER business leader, rather than being a distraction. Let's explore why I believe this – and why building your MSP is 100% about creating a better life for you and your family.
    Paul's 5 min Monday Motivation for 11th November 2024
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    5 mins

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