• Home Builder Marketing and Growth Show - Real Estate Marketing Ideas and More

  • By: Jeff Schneider
  • Podcast

Home Builder Marketing and Growth Show - Real Estate Marketing Ideas and More

By: Jeff Schneider
  • Summary

  • Discover the blueprint for success in the home building industry with the Home Builder Marketing and Growth Show! We're your ultimate resource for cutting-edge digital marketing strategies, sales techniques, and growth hacks tailored specifically for home builders and real estate professionals. Join host Jeff Schneider, a seasoned marketing expert with over a decade of experience in the home building industry, as he shares actionable insights and interviews top industry leaders. Whether you're a custom home builder, a marketing executive, or a sales professional, this show is your secret weapon for staying ahead in the competitive real estate market. What sets us apart: - Exclusive focus on home builder marketing and sales strategies - Actionable advice from industry experts and successful builders - HubSpot tips and tricks specifically for home builders - Bite-sized segments for quick, implementable ideas Tune in to discover: - Cutting-edge digital marketing tactics for home builders - Proven lead generation and conversion strategies - Effective email marketing campaigns for real estate - Social media mastery for builders and developers - Content marketing that resonates with home buyers - Optimizing your builder funnel for maximum results - Latest trends in home builder digital marketing - Professional secrets for success in the building industry We dive deep into the topics that matter most to you: - Digital Innovation: Explore the latest in 3D/VR/AR technologies, AI for sales and marketing, and emerging tools to enhance the customer journey. - Brand Building: Master brand strategy, competitive market analysis, and develop comprehensive marketing plans that set you apart. - Lead Generation: Uncover strategies for new community launches, reaching niche markets, and creating a steady stream of qualified leads. - Sales Excellence: From design studios to digital sales processes, learn to qualify leads, convert prospects, and train top-performing sales teams. - Customer Experience: Enhance every touchpoint of the buyer's journey, from first click to final key handover. - Online Presence: Boost your website's performance, master SEO for home builders, and create a digital presence that attracts and converts. - Analytics and ROI: Dive into metrics that matter, learn to measure campaign success, and optimize your marketing spend for maximum return. Industry Trends: Stay ahead with insights on market shifts, buyer preferences, and emerging opportunities in home building. - Reputation Management: Build and maintain a stellar online reputation that attracts buyers and builds trust. - Technology Integration: Discover how to leverage CRM systems, marketing automation, and other tech tools to streamline your operations and boost efficiency. Each episode provides practical, implementable strategies that you can put to work in your business immediately. From email marketing templates to social media calendars, website optimization techniques to closing scripts – we provide the tools you need to excel. Our show is the perfect companion for your drive time, providing bite-sized insights and in-depth discussions that will transform your approach to home builder marketing and sales. We'll help you build a market-proof marketing strategy that withstands economic fluctuations and keeps your business thriving. Explore topics like optimizing your builder funnel, uncovering professional builder secrets, and implementing cutting-edge digital marketing tactics for home builders. Our goal is to be your go-to home builder digital marketing podcast, delivering fresh ideas and proven strategies week after week. Don't just build homes – build an empire. The Home Builder Marketing and Growth Show is your foundation for success in the ever-evolving world of home building and real estate marketing. Join our community of forward-thinking builders, marketers, and sales professionals who are redefining success in the industry. We understand that running a successful building business requires more than just construction knowledge. That's why we focus on business for builders, providing you with the marketing and sales strategies you need to grow your company and stand out in a competitive market. Subscribe now and start constructing your path to unprecedented growth and success. With the Home Builder Marketing and Growth Show, you're not just staying ahead of the competition – you're redefining the game. Let's build up your marketing skills, drive growth in your business, and create a lasting legacy in the home building industry. Your blueprint for success awaits – hit play and let's start building your future today!
    © 2024
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Episodes
  • HubSpot Sales Workspace: Helping Builders Close More Home Sales & Boost Productivity | HubSpot For Homebuilders | #014
    Feb 13 2025

    Are you struggling to keep your sales team organized and efficient in HubSpot? There's always been this tension in home builder sales teams - management needs visibility and reporting, but salespeople just want to sell homes without getting bogged down in admin tasks.

    In this tactical episode of HubSpot For Homebuilders, Jeff dives deep into the game-changing new Sales Workspace. As a HubSpot certified partner with 13+ years specializing in home builder marketing, he reveals how this unified command center is transforming how builders manage their sales pipeline.

    You'll discover:

    • How Sales Workspace streamlines lead management and deal tracking in one unified view
    • Why proper lead management separate from deals is crucial for home builders
    • Step-by-step setup guidance for implementing Sales Workspace effectively
    • Real examples of how builders are boosting productivity with these new tools

    Whether you're just getting started with HubSpot or looking to optimize your existing setup, this episode provides actionable strategies to help your sales team close more deals with less effort.

    Want to see Sales Workspace in action? Book a free strategy session at velocity23.com/schedule for a personalized demo and implementation guidance.

    Want to maximize your HubSpot investment? Our comprehensive HubSpot Audit includes a 60+ point inspection of your portal to unlock its full potential. Visit velocity23.com/hubspot-audit to learn more.

    Connect with Jeff Schneider on LinkedIn.

    Ready to take your home builder marketing to the next level? Here are 3 ways to connect with us:

    1. Visit buildermarketinggrowthshow.com for full episode listings and free marketing resources
    2. Book a complimentary 1-hour strategy session at velocity23.com/schedule to discuss your marketing goals and challenges
    3. Explore velocity23.com for in-depth marketing strategies, tools, and guidance for home builders

    Topics discussed in this episode: HubSpot Sales Workspace, sales pipeline management, CRM implementation, lead management software, sales team efficiency, home builder CRM, sales automation tools, real estate sales process, builder lead tracking, sales workspace features

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    30 mins
  • Home Builder Blogging Strategy: 3 Types of Blog Articles I Publish Every Month | Marketing Minute | #013
    Feb 5 2025

    Did you know that home buyers spend months researching before they ever talk to a sales rep? Yet most builders only focus their marketing on the 3% who are ready to buy today. In this strategic episode, Jeff reveals a proven blogging framework that helps you capture the other 97% by becoming their trusted guide through the home buying journey.

    This approach has helped builders generate over 110,000 leads and $3.4B in revenue by answering the questions home buyers are actually asking. You'll discover:

    • Why traditional "build it and they will come" website strategies fail
    • The three types of blog posts every builder needs in their content mix
    • How to create strategic local content that ranks in Google search
    • A proven framework for balancing educational and promotional content
    • Real examples from builders seeing 2-3X more website leads

    Whether you're just starting with blogging or looking to optimize your existing content strategy, this episode provides actionable steps to transform your website into a lead-generating powerhouse.

    Download the Blogging Cheat Sheet here.

    Connect with Jeff Schneider on LinkedIn.

    Ready to take your home builder marketing to the next level? Here are 3 ways to connect with us:

    1. Visit buildermarketinggrowthshow.com for full episode listings and free marketing resources
    2. Book a complimentary 1-hour strategy session at velocity23.com/schedule to discuss your marketing goals and challenges
    3. Explore velocity23.com for in-depth marketing strategies, tools, and guidance for home builders

    Topics covered in this episode: Home Builder Blogging Strategy, content marketing for builders, home builder blog examples, blog posts for builders, home builder content strategy, real estate blogging tips, builder website content, SEO for home builders, educational blog content.

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    23 mins
  • Digital Transformation in Home Building: How To Keep Up With The Pace of Technological Change And Avoid Becoming Obsolete In The Digital Age | Brent Bommes | #012
    Jan 15 2025

    Is your home building company struggling to keep pace with technological change? Are you worried about becoming obsolete in an increasingly digital industry?

    In this value-packed episode, digital transformation consultant Brent Bommes shares battle-tested insights from 13+ years helping builders modernize their operations. As the founder of RCT Built and a pioneering voice in construction technology adoption, Brent reveals what actually works when implementing digital solutions.

    You'll discover:

    • Why traditional approaches to technology adoption often fail and how to avoid common pitfalls
    • A proven approach for evaluating and implementing new digital tools
    • How to create a customer-centric digital strategy that drives real results
    • The critical role of data quality in digital transformation success
    • Which emerging technologies are actually worth your attention in 2025

    Whether you're just starting your digital transformation journey or looking to accelerate existing initiatives, this episode provides actionable strategies to modernize your operations and stay competitive.

    Connect with Brent Bommes on LinkedIn or online at RCTBuilt.com.

    Connect with Jeff Schneider on LinkedIn.

    Ready to take your home builder marketing to the next level? Here are 3 ways to connect with us:

    1. Visit buildermarketinggrowthshow.com for full episode listings and free marketing resources
    2. Book a complimentary 1-hour strategy session at velocity23.com/schedule to discuss your marketing goals and challenges
    3. Explore velocity23.com for in-depth marketing strategies, tools, and guidance for home builders

    Topics covered in this episode: Digital transformation in home building, digital transformation strategy, technology adoption, customer experience, CRM systems, home builder software, construction automation, real estate technology, data analytics, digital tools, AI in construction

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    1 hr and 36 mins

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