Ecommerce Traffic & Conversion Podcast

By: Scott Brandley & DJ Sprague
  • Summary

  • The #1 Ecommerce Podcast for Traffic and Conversion Strategies. The Ecommerce Traffic & Conversion Podcast is specifically for ecommerce CEO's, Executives, Managers, and Marketers who are passionate about improving their SEO, CRO, Reputation, and more. Hosted by Scott Brandley and DJ Sprague, CEO and CMO of Shopper Approved, and co-authors of the book Reputation King.
    2024
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Episodes
  • How Shopper Approved Transformed Antego Tire & Wheel’s Online Presence
    Nov 12 2024

    Hunter Graham, West Coast Operations Manager at Antego Tire & Wheel, joins hosts Scott Brandley and DJ Sprague and shares how Shopper Approved played a vital role in transforming their online presence.

    He provides insights on how trust signals like reviews and Q&A can greatly influence customer perception and drive more sales.

    In this episode, you'll learn:

    • How Shopper Approved transformed Antego Tire & Wheel's online presence.

    • The impact of effective SEO, reviews, and Q&A on boosting website traffic and conversions.

    • Key strategies for building customer trust and improving eCommerce performance.

    Tune in to gain practical insights on leveraging tools like Shopper Approved to achieve outstanding results for your online business.

    Watch the full episode: How Shopper Approved Transformed Antego Tire & Wheel’s Online Presence https://youtu.be/2fKMrx_fEEM

    Learn how to become a Reputation King with our free online reputation management handbook for ecommerce. Get yours now at https://www.reputationking.com/

    Connect with us:

    Website: https://www.shopperapproved.com/

    LinkedIn: https://www.linkedin.com/company/shopperapproved/

    X: https://twitter.com/shopperapproved

    Facebook: https://www.facebook.com/shopperapproved/

    Instagram: https://www.instagram.com/shopperapproved/

    Scott Brandley is an expert in reviews, social proof, and behavioral design. He is the co-founder and CEO of Shopper Approved and Trust Guard, and has built over 40 different SaaS software products over his career.

    Connect with Scott Brandley:

    Linkedin: https://www.linkedin.com/in/scott-brandley/

    Facebook: https://www.facebook.com/scottbrandley1/

    Duane “DJ” Sprague is a conversion rate expert, a Certified Behavioral Design Coach by the Online Influence Institute, and a certified expert by the Behavioral Design Academy, the Mindworx Academy, and the Interaction Design Institute. He holds a master’s degree in Integrated Marketing Communication and has received the 1st Place Gold Award in a global integrated marketing competition. Duane is the CMO of Shopper Approved, where he works with thousands of eCommerce websites to improve their SEO and CRO.

    Connect with Duane “DJ” Sprague:

    Linkedin: https://www.linkedin.com/in/duanesprague/

    Hunter Graham is the West Coast Operations Manager at Antego Tire & Wheel, overseeing inventory, distribution, order fulfillment, sales, and marketing for the region. With a background enriched by his education at Jacksonville State University (JSU) and his time working at Buffalo Rock Company, Hunter honed exceptional marketing and sales skills. Since joining Antego in 2020, he has leveraged his expertise to streamline operations and drive growth across the West Coast division. His leadership in operational efficiency has helped Antego build a stronger presence in this competitive market.

    Connect with Hunter Graham:

    Website: https://antegowheels.com/

    LinkedIn: https://www.linkedin.com/in/hunter-graham-661431193/

    https://www.linkedin.com/in/antego-wheels-1a661a204/

    Twitter: https://x.com/antegowheels

    Instagram: https://www.instagram.com/antegowheels/

    Facebook: https://www.facebook.com/AntegoWheels/

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    28 mins
  • Unlock eCommerce Growth with Outsourced Expertise with Kasim Aslam
    Nov 5 2024

    Kasim Aslam, Co-Founder of Pareto Talent, joins hosts Scott Brandley and DJ Sprague and breaks down his experience on how hiring international talent can help CEOs and executives focus on what truly matters—growing their businesses.

    He highlights the unique opportunities that outsourcing offers, including access to top-tier talent across the globe and enhanced operational efficiency.

    In this episode, you'll learn:

    • The advantages of leveraging outsourced talent to grow your eCommerce business.

    • How to effectively delegate tasks to focus on high-value activities that drive profits.

    • Why choosing the right offshore talent can elevate your online reputation.

    Tune in to learn how outsourced expertise can help you get more traffic, boost conversions, and improve your online reputation.

    Watch the full episode: Unlock eCommerce Growth with Outsourced Expertise with Kasim Aslam: https://youtu.be/uEgz2FxtNwE.

    Learn how to become a Reputation King with our free online reputation management handbook for ecommerce. Get yours now at https://www.reputationking.com/

    Connect with us:

    Website: https://www.shopperapproved.com/

    LinkedIn: https://www.linkedin.com/company/shopperapproved/

    X: https://twitter.com/shopperapproved

    Facebook: https://www.facebook.com/shopperapproved/

    Instagram: https://www.instagram.com/shopperapproved/

    Scott Brandley is an expert in reviews, social proof, and behavioral design. He is the co-founder and CEO of Shopper Approved and Trust Guard, and has built over 40 different SaaS software products over his career.

    Connect with Scott Brandley:

    Linkedin: https://www.linkedin.com/in/scott-brandley/

    Facebook: https://www.facebook.com/scottbrandley1/

    Duane “DJ” Sprague is a conversion rate expert, a Certified Behavioral Design Coach by the Online Influence Institute, and a certified expert by the Behavioral Design Academy, the Mindworx Academy, and the Interaction Design Institute. He holds a master’s degree in Integrated Marketing Communication and has received the 1st Place Gold Award in a global integrated marketing competition. Duane is the CMO of Shopper Approved, where he works with thousands of eCommerce websites to improve their SEO and CRO.

    Connect with Duane “DJ” Sprague:

    Linkedin: https://www.linkedin.com/in/duanesprague/

    Kasim Aslam is a serial entrepreneur and the mastermind behind several seven- and eight-figure businesses, including the largest Google Ads agency in the world, which he successfully exited in 2022. A sought-after expert in PPC strategies, Kasim co-founded Driven Mastermind, an exclusive community for high-performing entrepreneurs, and ParetoTalent.com, a premier recruiting agency for executive assistants. Known for his hands-on approach and impactful insights, he’s also a proud Front Row Dad, balancing business success with fatherhood. Through his work, Kasim continues to drive explosive growth for e-commerce brands while empowering entrepreneurs to achieve their fullest potential.

    Connect with Kasim Aslam:

    Website: https://paretotalent.com/

    LinkedIn: https://www.linkedin.com/in/kasimaslam/
    https://www.linkedin.com/company/paretotalent/

    Facebook: https://www.facebook.com/paretotalent

    Instagram: https://www.instagram.com/paretotalent

    Youtube: https://www.youtube.com/@paretotalent

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    44 mins
  • Master Pricing Psychology to Maximize Your Profits with Melina Palmer
    Oct 29 2024
    Melina Palmer, CEO of The Brainy Business, joins hosts Scott Brandley and DJ Sprague and shares powerful insights into the psychology behind pricing. Pricing is not just about numbers—it's about the story you tell, the emotions you evoke, and the way you position your offer. From anchoring techniques to cognitive ease, she walks through effective strategies for turning pricing into a tool that drives conversions and customer loyalty. In this episode, you'll learn: How pricing psychology can influence customer behavior and help boost your profits. The importance of anchoring and relativity in pricing strategies. Why understanding cognitive biases is key to effectively positioning your brand. Make your pricing work for you, not against you. Don't miss this opportunity to enhance your pricing strategy, increase conversions, and improve your online reputation. Watch the full episode: Master Pricing Psychology to Maximize Your Profits with Melina Palmer [Insert YouTube link] Learn how to become a Reputation King with our free online reputation management handbook for ecommerce. Get yours now at https://www.reputationking.com/ Connect with us: Website: https://www.shopperapproved.com/ LinkedIn: https://www.linkedin.com/company/shopperapproved/ X: https://twitter.com/shopperapproved Facebook: https://www.facebook.com/shopperapproved/ Instagram: https://www.instagram.com/shopperapproved/ Scott Brandley is an expert in reviews, social proof, and behavioral design. He is the co-founder and CEO of Shopper Approved and Trust Guard, and has built over 40 different SaaS software products over his career. Connect with Scott Brandley: Linkedin: https://www.linkedin.com/in/scott-brandley/ Facebook: https://www.facebook.com/scottbrandley1/ Duane “DJ” Sprague is a conversion rate expert, a Certified Behavioral Design Coach by the Online Influence Institute, and a certified expert by the Behavioral Design Academy, the Mindworx Academy, and the Interaction Design Institute. He holds a master’s degree in Integrated Marketing Communication and has received the 1st Place Gold Award in a global integrated marketing competition. Duane is the CMO of Shopper Approved, where he works with thousands of eCommerce websites to improve their SEO and CRO. Connect with DJ Sprague: Linkedin: https://www.linkedin.com/in/duanesprague Melina Palmer is the CEO of The Brainy Business and a leading authority on behavioral economics, guiding companies around the world in applying psychological principles to increase customer engagement and employee buy-in. As the host of The Brainy Business podcast, which has surpassed 1 million downloads in over 170 countries, she shares insights that empower businesses to make smarter decisions. Melina also teaches applied behavioral economics through the Texas A&M Human Behavior Lab. An accomplished author, her books What Your Customer Wants and Can’t Tell You and What Your Employees Need and Can’t Tell You have garnered international recognition, while her latest book, The Truth About Pricing, has won acclaim for its innovative approach to pricing strategies. Connect with Melina Palmer: Website: https://www.thebrainybusiness.com LinkedIn: https://www.linkedin.com/in/melina-palmer-36ab8712/ https://www.linkedin.com/company/the-brainy-business/ Twitter: https://twitter.com/thebrainybiz YouTube: https://www.youtube.com/c/thebrainybusiness Instagram: https://www.instagram.com/thebrainybiz/ Facebook: https://www.facebook.com/thebrainybiz/
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    48 mins

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