Kris rolls out the pink carpet for Latrice Galloway, one of the most inspirational, dynamic, and business-savvy women in the early learning industry today. She talks about The Childcare Chic blog, The Childcare Clique community, and her upcoming Born to Teach conference at which Kris will be speaking. Latrice drops some golden wisdom on the two things every ECE professional must know. She also gives some great tips on avoiding common industry missteps, the value of using coaches, and having the right mindset and leadership.

Key Takeaways:

[3:17] Kris recaps her four-day Mastermind Retreat!

[9:44] Latrice joins and talks about working with her sister and The Childcare Chic.

[11:30] Latrice’s first employee was her mom, who is now retired as a super-grandma.

[16:28] Before Latrice started changing lives with children, she used to change lives with felons, using her degree in criminal justice.

[20:40] How Latrice set herself apart.

[22:37] How Latrice has grown as a leader.

[24:09] Latrice’s leadership style.

[27:18] Tips on having hard conversations with staff.

[29:19] Latrice’s two key pieces of advice for ECE.

[33:18] The mindset mistakes Latrice most often sees in the industry.

[35:18] Growth and trends in ECE and what’s next for Latrice.

[40:16] Latrice defines a Childcare Rockstar.

[41:14] Catch Kris at the Born to Teach conference!

Quotes:

● “My staff brag about me as their leader. That makes you feel like, Okay, I’m doing something.” — Latrice [25:35]

● “Fast forward to today, I’m a person that you can follow, but I’m going to get in there with you.” — Latrice [24:09]

● “Yes, you have to create those boundaries, but I can still treat them well. We can still laugh, but at the end of the day, they know that I am still their leader and they still have a job to do.” — Latrice [24:49]

● “Invest in your team. If you don’t have a team to help you enforce those policies, they go out the window.” — Latrice [29:30]

● “The trend is: go to the conference. Invest in yourself. Hire the coach. I think that’s great because people are investing their knowledge so they can go back and grow these programs and offer amazing services to their families and students.” — Latrice [39:47]

● “It costs too much to have a coach, but do you know how much you’re going to lose trying to do this on your own?” — Latrice [40:28]

Sponsored By:

ChildCare Education Institute (CCEI)

Use code CCSC5 to claim a free course!

Mentioned in This Episode:

Kris Murray

The Child Care Success Company

The Child Care Success Academy

The Child Care Success Summit

Grow Your Center

Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal

The ChildCare Chic

The Childcare Clique

Born to Teach Conference

From 120% staff turnover annually to just 14% in seven months? It may sound like a dream scenario, but for Kris’s guests this week, it’s reality. Kris welcomes Crystal and Ricardo Romero from the New Mexico Early Learning Academy, currently serving three amazing locations. They share some game-changing tips on hiring the right people, onboarding, and staff retention. Crystal and Ricardo talk about working as a couple and how it helps their overall mission and keeps them both energized and focused, their approach to expansion, and the extra perks they offer to keep their staff satisfied personally and professionally. Get ready to be inspired!

Key Takeaways:

[8:49] Crystal and Ricardo talk about their school, New Mexico Early Learning Academy, currently with 3 locations.

[11:05] Their different journeys into early childhood education.

[14:23] Yes, Crystal and Ricardo spend almost every moment together, and they love it!

[15:12] They share about their blended family and how their work and personal lives are fully blended.

[16:24] How Crystal and Ricardo love spending their free time (together, of course) and being intentional about breaks.

[19:31] Fun fact: if you need some cool shoe inspiration, check out Crystal’s renovated home office! It’s now a sneaker closet.

[21:53] Crediting the Academy for success.

[25:40] Remembering the basics of fostering authentic and meaningful relationships.

[27:01] Crystal and Ricardo get into the specifics of hiring and making onboarding engaging and less intimidating.

[31:14] More about how they reduced turnover from 120% to 14% in seven months.

[32:47] Getting intentional about lowering the turnover rate.

[34:24] Realizing the give and take of making staff happy and still meeting their goals while working on the overall mission and vision.

[41:09] Overcoming any struggles as a husband and wife team.

[43:08] The other businesses that keep Crystal and Ricardo busy.

[47:27] Their approach to expansion.

Quotes:

• “I would say we spend about 90%, maybe more, of our time together. And honestly, it works really, really well.” — Crystal [14:39]

• “I think for us, we thrive off each other and the energy that we have to be able to make decisions and bounce stuff off each other has been really one of the key indicators on why we’ve been so successful.” — Crystal [14:52]

• “We lay it out there of what our expectations are, and communicate that clearly with each other.” — Crystal [15:24]

• “I tell Ricardo every day, there’s absolutely no way we could have accomplished where we’re at today if we didn’t have each other. What we have as a couple makes us dynamic in our business and our personal life.” — Crystal [15:43]

• “Intentional goals make for incredible outcomes, so we made sure that every goal we set in place is trackable and attainable.” — Ricardo [32:37]

• “I think as owners, we get caught in that mindset of this is my program, this is my school, these are our rules. But not realizing that at the end of the day, we need these people, and there's a lot of give and take that has to happen.” — Crystal [34:24]

Sponsored By:

ChildCare Education Institute (CCEI)

Use the code CCSC5 to claim a free course!

Mentioned in This Episode:

Kris Murray

The Child Care Success Company

The Child Care Success Academy

The Child Care Success Summit

Grow Your Center

Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal.

New Mexico Early Learning Academy

Ben Newman

What are the two keys to retaining more families in your program? And do you think that those two keys also apply to retaining staff? This week, Scott Whitaker, aka the “Membership Boy Wonder,” is here to answer those questions. Scott is the membership consultant at the Child Care Success Academy, and he has some great tips on how to set yourself apart in your community, how to compete with the increasing competition in today’s world, and how to do it in a way that’s fun for teachers, kids, and parents.

Key Takeaways:

[3:48] Kris recaps her beautiful trip to the jungles of Ecuador.

[5:01] More about The Pachamama Alliance.

[10:19] Scott’s wife Kelly was a teacher, and they have been married for almost 29 years.

[17:43] What are some keys to improving family retention or customer retention?

[20:14] What are the results that the parents are looking for?

[25:36] Creating a unique value proposition for schools to stand out and become the “provider of choice” in their community.

[30:20] Retaining staff and clients through relationship-building and reward systems.

[34:11] That which gets rewarded gets repeated.

[36:26] You want your staff to believe in your value proposition.

[42:46] Identifying target clients and your avatar through a state of abundance.

[51:24] Allow the members of the Academy to help you and thrive in the community!

Quotes:

• “That’s really my goal, to make them the most impactful inside their niche so that they can help those businesses that are truly looking to grow and serve.” — Scott [9:38]

• “I can’t think of any better journey than taking an owner and helping them move from growing into a place of freedom into a place of an empire.” — Scott [16:34]

• “Retention is all about relationships and results.” — Scott [18:16]

• “As we look at this retention model, we have to look at it as a relationship and results with the child and relationship and results with the parents, and it’s got to be an equal focus there.” — Scott [19:00]

• “My first challenge to anybody and everybody considering identifying who their avatar is is to come from a place of abundance.” — Scott [42:47]

Sponsored By:

ChildCare Education Institute (CCEI)

Use the code CCSC5 to claim a free course!

Mentioned in This Episode:

Kris Murray

The Child Care Success Company

The Child Care Success Academy

The Child Care Success Summit

Grow Your Center

Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal.

podcast@childcaresuccess.com

Pachamama Alliance

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