If you’re a business owner or founder, Mike has an eye-opening episode to share with you today.

Mike sat down with his friends, Kurt and Kristen Luidhardt, who have a super unique approach for rapidly growing your business by tapping into what they call "Liberty Spenders" - a lucrative market of 40% of the U.S. population that most businesses completely overlook.

Between them, they've raised over $500 million from over 1 million transactions working on political campaigns. They've helped elect 1 president, 14 governors, and over 100 members of Congress by mastering the psychology of connecting with this hyper-engaged audience.

And now they've adapted their system to help businesses access and resonate with these fiercely loyal buyers in any industry - financial services, consumer products, you name it.

During the conversation, they dove deep into their 5-step process for identifying and speaking the "language" of Liberty Spenders, including:

• How to instantly analyze your existing customer base to see what percentage are potential Liberty Spenders (the numbers will shock you)
• The 3 positioning boxes you can choose from to authentically connect with this market - from full ideological stance to neutrality.
• Crafting a magnetic narrative that taps straight into the passion center of these buyers' minds.
• Proving your messaging before spending a dime through laser-accurate testing and focus groups.
• Rolling out an air-tight multi-channel game plan to put your offers in front of this massive, underserved audience.

Kurt and Kristen dropped countless, incredibly valuable case studies and tactics from their two decades in the trenches. Like the beer company that did $1 million in sales overnight by hitting the right emotional chord and taking advantage of the $27 BILLION dollar Bud Light debacle.

You're going to want to take notes on this one when you hear how much low-hanging fruit is sitting there waiting to be picked.

Key Takeaways

• (00:00) Discover untapped markets for business growth.
• (03:55) Faith-based buyers: the holy grail of loyal spenders.
• (09:31) Timing, relevance, and strategy in marketing.
• (15:44) Kurt's organizational genius and leadership in business.
• (19:15) Accessing data leads to more targeted marketing.
• (21:17) Position to market, ideology, issue-oriented approach choices.
• (28:20) Small budget, bold message effectively captures audience.
• (32:26) Authentic belief, marketing to conservative audience success.
• (34:00) Promoted movie, turned losses into profit. Audience connection.
• (37:57) Creating a product rollout plan with a secret ecosystem.
• (41:09) Excited about amplifying small businesses, American dream.
• (46:43) Success relies on effort and collaboration.
• (48:24) Delivering quick results and scaling businesses fast.

Additional Resources

• Get all of Kurt + Kristen’s FREE GIFTS by visiting: www.LibertySpender.com
• Try out Mike's Ai new tool www.DigitalCafe.Ai
• Grab your copy of Mike's new #1 Best Selling Book and leave a review here: The Ai Accelerator

If you’re ready to grow your business in just 90 days, book a Discovery Session with Mike's Team: https://www.MikeKoenigs.com/Talk

Grab your headphones and get comfy because today’s podcast with Dan Sullivan is another must-listen episode!

It was one of the most fascinating conversations Mike has had in a while — all about the rise of English as the global language and how it's shaped culture, business, and even our individual mindsets.

Dan makes a bold claim that English is the "Latin of the 21st century" and shares insightful stories about his experiences with people from all over the world who learned English as a second language to unlock greater opportunities.

Mike and Dan discuss how English's simplicity and adaptability allowed it to overtake other languages and how its dominance in entertainment, technology, and entrepreneurship encouraged billions to adopt it for fame, fortune, and a better life.

But here's the real mind-bender: Dan argues that non-native English speakers are often BETTER communicators because they instinctively check for understanding in a way native speakers don't.

You'll hear firsthand examples of this from Dan's powerful interactions in Buenos Aires that inspired ideas for creating multilingual podcasts, audiobooks and more!

You don't want to miss this one! Let's hear your biggest takeaways! Mike is really curious to hear perspectives from non-native English speakers.

Key Takeaways

• (00:00) How people worldwide learn English
• (08:55) How American culture affects language barriers in travel
• (16:59) English rules in global entertainment and media, with Hollywood and music setting the trend
• (18:12) Multilingual communicators are really good at engaging audiences
• (23:58) Learning English in Canada by watching TV
• (26:05) Ai making instant language translation easier
• (35:03) Using Ai to turn this podcast into a multilingual podcast
• (37:56) Entrepreneurs are into quick audio consumption, leaning towards more podcasts than audiobooks

Additional Resources

• Try out Mike's new tool www.DigitalCafe.Ai

If you’re ready to grow your business in just 90 days, book a Discovery Session with Mike's Team: https://www.MikeKoenigs.com/Talk

You know how Mike is obsessed with finding new ways to make more money and save time using Ai, right?

Well, grab a notepad because you're going to want to hear every second of today’s episode.

Mike grabbed his good friend, Brad Costanzo, and they recorded what can only be described as an Ai money-making master class while sipping on some seriously yummy margaritas. (No limes were harmed in the making of this podcast. 🤣)

During their conversation, Brad and Mike uncovered multiple ways YOU can start using Ai to:

• Save hours of tedious work every single week (and get your time back)
• Boost your profits by 3X, 5X, even 10X almost immediately
• Create entire marketing campaigns and sales funnels in minutes
• Build a "digital clone" of yourself to automate customer support
• Rapidly prototype and validate new product ideas before spending a dime

...and so much more. They broke down step-by-step strategies for injecting Ai into every core area of your business.

Imagine what an extra day or two per week could do for your revenue, personal life, or next big project. That's what embracing Ai can give you.

This isn't just theories, either. They dropped real-world examples of founders saving $75K+, making $960K in two weeks, and identifying million-dollar opportunities, all by leveraging Ai in smart ways.

Seriously, if you snooze on Ai any longer, you'll be leaving boat loads of money and opportunity on the table for your competitors to snatch up.

Don't be that person. Listen to this podcast now, before they do.

Grab a cocktail, hit play, and let Mike know what you think! He can’t wait to hear your biggest takeaways.

Key Takeaways

• (00:00) Engaging the audience with Ai to offer diverse benefits like saving time, money, and unlocking creative potential.
• (10:17) Find where your business is stuck, boost productivity and quality.
• (12:39) Utilizing Ai to streamline marketing and business strategies.
• (18:11) Leverage upselling and cross-selling to increase sales. Jumpstart your creative process with ready-made content for marketing.
• (22:21) Make use of GPT to generate client examples.
• (36:03) Businesses are looking for a way to automate content creation and customer interaction, wanting a system that captures their brand voice and knowledge base.
• (40:17) Try out at DigitalCafe.Ai and see how we've used the data inside.
• (45:31) Dashboard, market analysis, pricing, and Ai for development to create products and monetize.
• (51:41) Ai can now help with tasks like coming up with blog ideas, doing research, writing, finding images, and publishing on WordPress.
• (59:29) Evaluate your tasks, look for more efficient methods, and don't shy away from seeking assistance when necessary.
• (01:02:04) Get set for a 90-day Ai transformation with guaranteed results.

Additional Resources

• Try out Mike's new tool www.DigitalCafe.Ai
• Get started with us here: www.MikeKoenigs.com/Start
• If you’re ready to grow your business in just 90 days, book a call with Mike's team: https://www.MikeKoenigs.com/Talk