The E-Myth Enterprise cover art

The E-Myth Enterprise

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The E-Myth Enterprise

By: Michael E. Gerber
Narrated by: John H. Mayer
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About this listen

 Michael Gerber, the world's top business guru and best-selling author, shows would-be entrepreneurs how to get started, operationalize their winning idea, and design a business that will thrive. Got a great idea to start a business? So now what?

The E-Myth Enterprise explores the requirements that any new business must meet: the satisfaction of its four primary influencers - its employees, customers, suppliers, and investors - through four fundamental categories - visual, emotional, functional, and financial. Together these form the twin strategies every entrepreneur must use to design a business.

The latest book in the Gerber franchise, The E-Myth Enterprise, fits neatly into a training program all entrepreneurs can use to fulfill their dreams.

©2009 Michael Gerber (P)2009 HarperCollins Publishers Business Development & Entrepreneurship Entrepreneurship New Business Enterprises Business Mythology

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Most relevant  
Read E-myths other books to find applicable information for your business. I love listening to gerber and his passion but I found this tedious and repetititive with a narrator

Philosophical discussion

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There is no real substance to this book. It offers a list of easy answers to complex questions without actually offering anything practical. The book over simplifies leadership and gives weak subjective case studies as fact. It would be at the bottom of my virtual audio book pile.

Bad easy answers to complex questions

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Please don't waste your money or your time. Bought this having heard great things about these e-myth titles, would never buy another full of pointless tales from authors own life.
Great deal of content very little substance.

Tripe, Snake Oil, Utter Rubbish

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