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Manifesto
- How a Maverick Entrepreneur Took on British Energy and Won
- Narrated by: Dale Vince, Chris Packham
- Length: 5 hrs and 59 mins
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Summary
Dale Vince never intended to start a business. Driven by a passion for sustainability, he left school aged 15 and became a New Age traveller, living for free in a wind-powered double decker bus. But after building his first wind turbine, he realised that to change the world he needed to be on the grid, not off it. In 1996, he founded green energy company Ecotricity based on principles of social, financial, and environmental sustainability, and changed the landscape of UK energy forever.
Since then, Dale has been appointed a UN ambassador for climate issues, become the owner of the first ever vegan football club, and amassed a fortune of over £120 million built on sustainability. He has also been a vocal supporter of Extinction Rebellion which, like Ecotricity, is based in Stroud. In this book, he shares his single-minded and uniquely purpose-orientated approach to business, with lessons learned from experience that will speak to any fledgling entrepreneur.
This is the story of a man whose unwavering mission to help save the environment has driven him all the way to the top, and a powerful manifesto for anyone who wants to change the world.
What listeners say about Manifesto
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- Mark
- 20-02-23
Everyone should here this.
I’m vegan, Solar on house, EV and environmentalist. But it doesn’t mean I agree with everything Vince says.
However for me it definitely has to be driven by politics and the big 3 will not do it. Some of the Green policies are weak.
We need a new way, with household names leading the way, a new party. I really don’t think any party represents me but the content of this book is bloody close!! Really enjoyed it. Oh and the wife installs off shore wind farms, so we’re sold. It’s just who we get behind and who can start delivering this.
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- Anonymous User
- 27-10-22
call to arms
This is probably the best book i have ever read.
Not how it’s written but what it says. The 1st part identified him as a funny, and romantic, lovable rogue. The 2nd part is truly amazing…. a real world hero. Fabulous
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- steve
- 14-10-23
What a journey
I am richer for having listened to this, whilst I disagree about the absolute need for veganism I get the point, but a fascinating and well presented journey that is inspiring and much needed in the present day. I love that Chris Packham read part of this I hope to see political challenges made by this duo
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- Joanna Lewis
- 24-02-23
Fascinating and informative
Cuts through all the misinformation, an uplifting vision of how we can tackle the climate crisis.
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- weeemer
- 19-08-23
Loved this book!
It is inspiring and hopefully and I love the message even if some will find it challenging.
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- James McDonald
- 25-09-22
Interesting and informative
A very interesting listen. I listen to Dale Vince's podcast but was nice to hear about his history. What an interesting character Dale Vince it. Chris Packham's narration was 5 star itself. I highly recommend this book and I will listen again.
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- Consumer 133/JH/1156
- 30-10-22
A Breath of Fresh Air
I really enjoyed this book being a reflection of the story of a transition underway as we experience the power struggles over fossil fuels. However, it tells a greater story than simple fuel adoption and lifts up a torch of hope and genuine business initiative for us to adopt. The manifesto of a business ploughing “profit” back into the means to create sustainable energy and energy sources with social responsibility. The sensible adoption of a journey away from exploitation to sustainability. A very clear delivery of a workable philosophy, and in truth, a reality we can all see out there in our world today. Thoroughly enjoyed this narrated by the author Dale Vince and ably assisted by Chris Packham in the delivery. Thank you
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- Derek Porter
- 03-06-23
brilliant book
the jeurney of ecotricity is a exciting one and I too lived life on the road, though a little later than Dale. 1990. everything in this book makes sense. everything can't wait for manifesto 2. loads has happened since this book I'm sure it will be amazing.
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- Anonymous User
- 17-11-23
inspiring to the max
The sheer scale at which the author operates is almost incomprehensible.
And yet, it all seems so simple, the way he puts it. His writing activates the activist in me. It makes me want to read and learn everything he has written, learned and done.
Having started reading this book elsewhere I needed to finish it asap and found it on here,
I couldn't be more in awe of the content.
I'm even considering becoming a football fan which was never in the slightest a goal of mine. Forest Green Rovers, here we go!
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- Mrs H
- 18-04-24
Surprising
I really loved this book well read & innovative ideas. It’s given insight in to an area that we are told is too expensive to achieve. There is hope for the future.
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