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Entrepreneurship the Disney Way

By: Michael G. Goldsby, Rob Mathews
Narrated by: Barry Abrams
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Summary

This audiobook focuses on the business story of Walt Disney and the company he built. Combining a unique blend of entrepreneurship, creativity, innovation, and a relentless drive to bring out the best in his teams, Walt Disney created one of the most successful ventures in business history. Outlining the specific processes of the company, Goldsby and Mathews provide the listener with the tools they need to embrace their own entrepreneurial leadership style, to lead effectively, to be more innovative, and to build a successful organization.

Through the lens of Disney, the listener learns the fundamentals of entrepreneurship, innovation, and leadership. Beginning with a general introduction to the concepts relevant to the entrepreneurial organization today, the audiobook examines how Disney built his empire and how the company remains an industry leader. The audiobook also provides the opportunity to take the Entrepreneurial Leadership Instrument, which measures one's style in leading entrepreneurial ventures.

Entrepreneurship the Disney Way brings entrepreneurship, innovation, and leadership to life through the compelling story of one of the most recognizable businessmen and companies of our time.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2019 Taylor & Francis (P)2019 Gildan Media
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Outdated but still interesting

A lot has happened since this book was written, so a few of the examples of things Disney does very well are sadly no longer available anymore. This makes for a rather poignant listen, at times, and a reminder of the "good days" when things were smoother sailing for the company.
The first part of the book deals with the story of Walt and the Disney company. If you have read anything about this before, you probably won't learn anything, but it is still interesting to hear. However, every once in a while something was said that I know isn't correct - and I notice that the authors quote Mr Gabler's Disney biography which is known to include many incorrect facts. In the same vein, the authors sometimes would reference an author (or two) that has now been discredited or is no longer considered a reliable source.
The second half of the book deals with more current events at the Walt Disney Co, but as I mentioned the book is now a little out of date so these are the chapters that I found harder to get through without comparing them to how things are these days. The focus on entrepreneurship is of course still valid although at times I had to remind myself that the authors were more than just superfans, but were trying to teach us something. Their positive enthusiasm is palpable and every once in a while, even a little too much (and I say this as a shameless Disney superfan).
I also found that the reader was mostly good but did keep mispronouncing the names of some well-known people in Disney's history. This was rather annoying as it wouldn't take much to get these facts right. Overall though it was an entertaining listen and I would recommend it, but with the caveats that I mentioned above.

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